I am a bit giddy over this latest little makeup-match breakthrough from Sephora and Pantone… the Color I.Q. device!

For the pale neutral skinned beauties like my darling Sarah Novak and myself (not to mention other difficult to match skin tones), I am hoping that this is going to be absolutely revolutionary; I am quite excited to see how well this little device works, and if it really does give me that exact match I’ve been looking for my whole life.

Thank you, geniuses behind this concept, whomever you are – this is long overdue!

Meanwhile, you can use this promo code below to select a free foundation primer with any $25+ purchase!

What do you beauties all think about this latest beauty breakthrough? Tell me in the comments! ♥

Marc Jacobs Beauty
Ashley is a visual designer, artist, MUA, and photographer by day, lifestyle blogger by night. She enjoys How I Met Your Mother marathons, Swedish pop music, and has a bit of a shoe fetish, and will beat you in a kombucha drinking contest, any day, any time.